We’ve created a detailed overview of our measurement and evaluation process, and below are a few examples that outline or illustrate the ripple effect of our work. Case studies can provide interesting insights that can get lost in “big-picture” datasets. In our report The Rise of Veg, The Fall of Meat, we looked at the veg sales data from a campus café over the past five years and found an encouraging upward trend. The results also showed us that having a range of default veg items on a menu could be a key driving factor in the rise of veg orders.
What does your day-to-day life look like in your role?
Smaller organizations often have the benefit of less red tape, which I think can make us more efficient. Just one more, if I can, we are pretty effectively using volunteers, both for the independent research and the library. On the research side, we are working with a lot of Ph.D. volunteers, very skilled people that are able to take some of the analytical tasks off of our plate. On the library side, the majority of the write-ups are written by volunteers right now. So with the team of just five, I think we are doing a pretty great job of making use of skilled volunteers.
Fundamentals Series
Pona also teaches English, and occasionally speaks at language and culture conferences on topics such as heritage and identity. Pona enjoys orchestral music, reading, sun protection, and pampering brooke haggerty Selena, her feline family member. Before we even begin an original research project, our research prioritization process helps us identify studies that have a high potential impact for animals.
Sharing Our knowledge & support
Feedback like the quote above is especially rewarding, and all the more motivating as we plan for another productive and informative year ahead on behalf of animals and advocates alike. Additionally, we’re working on identifying which forms of animal products are most heavily consumed for food in the United States in order to identify the impact of each type of food on animal lives. The goal is to provide an ordered list of the products with the greatest potential impact if meat-eaters replaced them with plant-based or cultivated substitutes. Vegan business owners who may not consider themselves “advocates” can still use research to help our movement grow. For example, Faunalytics recently published a case study detailing the power of framing menus with a veg default, how options with and without a veg protein differ, and how veg consumption may be rising. Our findings suggest that restaurants that aren’t exclusively vegan should consider using more veg defaults on their menus to increase veg purchases (and possibly profit margins).
- In the meantime, thank you for engaging with and supporting our work, and for all you do for the animals and the world we share.
- We’re constantly exploring new ways to understand how our research and other resources are being used to help end animal suffering.
- Currently, our research newsletter has an open rate 16.8% higher than industry average.
- With an exciting and growing number of advocates and organizations turning to data-driven strategies, we’re asking you to help Faunalytics soar into 2021.
- We’ll cover topics including political advocacy, youth advocacy, global advocacy, equity and inclusion, consumer behavior, and capacity building.
- We’ll be assessing opportunities to increase our impact, and we’ll be working hard to live up to our status as an Animal Charity Evaluators Recommended Charity.
Remember to take time to celebrate the victories, to take care of yourselves and each other. For advocates out there doing the really hard work, you're incredible, and we’re so grateful to each of you. We've tried to shed light on the issue through our research on advocate retention and through our blog; for example, Identifying And Mitigating Burnout In Animal Advocacy, or Emotional Labor, Burnout, And Animal Advocacy. In Defense of Animals has a pretty comprehensive advocate resource list that includes resources for mental health. On behalf of the entire Faunalytics Board and Staff, thank you for your support of our work, and for all you do to advance animal protection.
Faunalytics’ 2022 Mid-Year Report
- We're all working toward the same end goal, and anything I can do to make others' work easier, I will.
- Remember to take time to celebrate the victories, to take care of yourselves and each other.
- For example, one group used our research on corporate welfare commitments to convince companies they will be viewed favorably if they make policy improvements.
- We’re a small but mighty team here at Faunalytics, and this year we welcomed two new board members, a new staff member, and a research practicum student!
- Each year our research and resources inform over 400,000 animal advocates, and knowing the immense ripple effect of our work is helping the movement succeed every day, it's the most meaningful thing I could ever hope for.
The main goal of my advocacy is to make animals' lives better (ideally much, much more than just one animal), but as part of Faunalytics, what drives me now is supporting animal advocates. Our newly updated Global Slaughter Statistics and Charts document how many animals are slaughtered for food every year based on United Nations FAO figures. These detailed charts provide a visual overview of the latest data on the global slaughter of cows, chickens, pigs, sheep, and fish.
By engaging with our audience in a personal and interactive way, we hope that advocates will be better positioned to apply our research findings directly to their work. Furthermore, our research director Jo now co-leads RECAP (Research https://www.bookstime.com/ to End the Consumption of Animal Products), a group whose purpose is to facilitate collaboration among researchers in animal advocacy. Faunalytics’ mission is to empower animal advocates to effectively end animal suffering.
Thank You For Your Support
I finished grad school, and over the next several years I moved from events to programs management to the executive director role. Faunalytics’ Fundamentals are a collection of topic overviews and resources that provide the latest and best data for a variety of important animal issues. This year we introduced our live study Q&A sessions following the release of select research projects.
